Business owners are very connected to their businesses. Many identify and attach their self-worth and personal value to their business success.
Many have made huge sacrifices to keep their dreams alive. This is one reason why small business owners take it personally when they don’t make the money they intend to have in their business.
Unfortunately, many of them struggle in silence when things aren’t going right. They view the issues of cash flow as their fault, as a failure on their part or something to hide, be ashamed of and stress over. This has resulted in many of them losing their health, relationships, and families due to this false belief.
Cash flow in a business is supposed to go up and down just like everything else in life. Most business owners have not learned to separate their business cash flow from their personal identity or self-worth, thus making it extremely difficult for them to think clearly and objectively about their intentions, nor are they able to stay focused long enough to think critically about their real and perceived options.
I will be hosting a cash flow infusion webinar to talk about this and help business owners learn to think clearly about what activities can help to bring in cash to their business.
My aim is to reduce the stress and anxiety that business owners face so, that they can become financially resilient.
To your wellness,
Joyce OdidisonSeptember 19, 2017 4:20 pm